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A couple of days ago I had a conversation with a large international company in the online retail industry. It’s a very well-known, established and respected e-commerce marketplace with excellent proprietary technology, very sophisticated software and business processes. The company operates in (and ships products to) multiple countries, so the level of technological and operational sophistication is tremendous. Like any other company in the e-commerce space, they are focused on customer excellence and the best possible customer experience. Currently, they are taking efforts to establish new processes around mapping customer journeys, segmenting their user base and providing personalized user experience.
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Alex BochLife Explorer and Startup Consultant. Moving quickly towards total happiness. :) Archives
October 2019
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